Task

Introductions to, a review of and lessons on "HOW TO" do the following will be reviewed prior to beginning your Tier II project:

Step 1 ~ Name of Agency Business

 

What is a good name for your agency?  Your job title is AGENT.  Brainstorm a name for your agency.  A logo may be created for your agency at this time if you choose.  

 

Step 2 ~ Internet Research

Select a client you wish to represent.  Research your client using the search engine of your choice.  The information you gather will be used for steps in the future. 

Compile into a Word document so you may easily return to for later use.  Take notes electronically or by writing them down - but keeping electronic notes may be easier for you by simply 'copying' and 'pasting'.  This will be especially beneficial when copying pictures to use. 

This will be information you find to explain WHO your client is.   You may choose to use the sample resources included here:

Athlete Database

Movie Database 

Actor Database 

Musician Database

Look for biographical, financial, statistical, graphics, interesting facts and any other information you feel pertinent to your topic and client.

Save all images, files, and notes.

 

Step 3 ~ "Rap Sheet"

Open Word  and name the file "Rap Sheet.Sample Rap Sheet Here.  Insert your client's information to best display all pertinent information in a neat, orderly way.  Design your document to capture the highlights of your client's career.  You may insert graphics or any other creative spark to catch attention. 

This 'rap sheet' is like a profile page for your client.  Be sure to save. 

Print a FINAL COPY after you proofread on your screen.

 

Step 4 ~ Resume

Open Professional Resume Sample.doc or Resume.doc template (or go to the Microsoft download website linked below) and tailor information to suit your client's needs. 

Save as RESUME to your OT Project folder.  Be prepared to do more research on the Internet to fill in all appropriate sections of the resume. 

Print a FINAL COPY after your proofread. 

 

 

Step 5 ~ Excel Graph

You will create a graph (pie, bar, line or other) of your researched financial/statistical data. 

Open Excel, save a new workbook as Client Statistics

Depending on your client's role, you will organize your financial data into a structured format i.e. box office sales, CD sales, salary, RBIs, player statistics, team statistics, team name, height, weight, hair color, etc.  Your spreadsheet will be individualized and you will set up figures and categories as you see fit for your client's field.  Format to one page (if possible). 

Print FINAL COPY after your proofread.   

 

 

Step 6 ~ Marketing Materials ~ Brochure / Flyer

Create an original flyer/brochure or download a template from the website you were shown in Tier I.  You may choose to use Publisher, Word or PowerPoint.  Be sure to check the version you are downloading!  We are currently using 2007!

Save as ClientBrochure.

Most businesses with any success have a highly recognizable logo and/or slogan where a customer quickly indentifies that logo or slogan with a company name.  This is your opportunity to show off a logo and/or slogan that represents your agency.  You may visit the Microsoft Office download center website to choose from various templates to work from. 

You may format a newsletter, brochure, flyer or other original document.

 

Step 7 ~ Presentation 

You will create a presentation to 'show off' your agency and  inform the public (your class) about your client.  Open PowerPoint. 

Save as "Client Presentation" in your OT Project folder. 

Include the following:

Things to remember:

We will show off presentations on the last day!!!

 

Click here to download a sample presentation.

You will be presenting this information.  As a student in BT as your shop, you will benefit from this experience.  It will help you with confidence, projection, eye contact, enunciation and volume.  This will help you in your academic classes and all around help your confidence!
 
 

As an extension of your Tier 2 project, we will do various other activities.  You may need the following:

Entrepreneur of the Year / McCann's Business Technology newsletter  

GOOD LUCK!  Business Technology programs and business topics.