Evaluation
This is how your work will be evaluated.
|
Target |
Acceptable |
Not Acceptable | |
| Identify the 4 aspects of the Marketing Mix used (Product, Price, Placement, and Promotion) | The student identifies all four aspects of the Marketing Mix correctly | The student identifies 3 aspects of the Marketing Mix correctly |
The student identifies 2 or less aspects of the Marketing Mix correctly |
|---|---|---|---|
| Analyze the overall Marketing Mix and explain effective and ineffective strategies used. |
The student is able to provide at least 3 examples of effective and/or ineffective strategies used. | The student is able to provide 2 examples of effective and/or ineffective strategies used. |
The student is able to provide 1 or less examples of effective and/or ineffective strategies used. |
| Determine alternative strategies for the Marketing Mix |
The student is able to provide 2 or more alternative strategies. | The student is able to provide 1 alternative strategy. |
The student is unable to provide any alternative strategies. |
| Mechanics / Grammar and Spelling |
The completed Word document has no grammatical or spelling errors. | The completed Word document has 1 - 2 grammatical or spelling errors. |
The completed Word document has 3 or more grammatical or spelling errors. |